Principles
Rothmere Advisory was established in Monaco to serve principals who require judgment under uncertainty—not generic asset allocation templates. We believe durable wealth is less about chasing returns than about preserving decision rights: knowing what you own, why you own it, and how much risk the family is truly willing to bear across public and private markets.
Independence is operational, not rhetorical. The firm does not earn commissions or distribution fees from financial products. Engagements are structured as professional advisory relationships, with scope, deliverables, and fees agreed in advance. That alignment is essential when families evaluate illiquid opportunities, concentrated positions, or sensitive intergenerational trade-offs.
Mandate
We work exclusively with ultra-high-net-worth individuals and family-office structures. We do not seek retail relationships. New mandates are accepted only where there is a clear fit: sufficient complexity to benefit from senior attention, mutual respect for process, and shared expectations around confidentiality and response times.
Monaco
The Principality is our base—not a marketing label. Monaco’s ecosystem of private banks, legal counsel, and institutional counterparties is part of our daily context. We routinely coordinate with advisers and custodians in other financial centres while anchoring governance and reporting design from our office on Boulevard de Suisse.
Leadership
The firm is led by its founding partner, who remains the primary point of contact for every mandate.
Alexandre Rothmere
Founding Partner
Alexandre founded Rothmere Advisory after more than fifteen years advising principals and family offices on capital allocation, risk governance, and the interface between private operating assets and liquid portfolios. His work has spanned European and international jurisdictions, with particular attention to the documentation, reporting, and board-level discipline required when families hold both listed and unlisted wealth.
He is a proponent of custodian-agnostic advisory: strengthening the family’s ability to instruct banks and managers with clarity, rather than consolidating power in a single intermediary. Alexandre speaks English and French and works with clients and counsel in both languages.